Never Fly Solo
Your AI Co-Pilot That
Makes Every Rep Sharper
Practice like a pro. Get guided in real-time. Coach with facts, not feelings. Goose has your six when it matters most.
Not a dashboard. Not a reporting tool. Performance infrastructure.
Built for high-performance sales teams where conversations decide revenue.
Jake Sullivan
Live Call with Homeowner
SUGGESTED RESPONSE
"I understand the timing concern. What if we...."
OBJECTION DETECTED
Price Concern - Budget Objection
CALL STAGE
Closing - Present Options
Trusted by high-performance sales teams in home services
Sales Is Won in Moments
Leaders Can't Be In
The drive to the appointment.
The first 30 seconds of the call.
The objection no one prepared for.
The close that never happened.
These moments decide revenue — and most teams leave them to chance.
The Reality
Goose lives in those moments.
THE GOOSE PERFORMANCE LOOP
Continuous Improvement.
Automatically.
Goose improves performance through a closed-loop system that runs continuously and automatically. No manager bottleneck. No gaps.
This is not a dashboard.
This is performance infrastructure.
Goose doesn't report on performance. It improves it.
BUILT FOR SALES LEADERS
We've Got Your Six.
Even When You Can't Be There.
Managers can't be on every call. Goose can. Turn call data into coaching briefs, compliance reports, and team meeting agendas — automatically.
AI-Generated Coaching Briefs
Click one button Monday morning. Get complete 1:1 prep for every rep with specific talking points pulled from actual call data.
No more manual call listening or subjective feedback
Team Meeting Prep
Automatic agenda generation with top wins, common struggles, and recommended drills. Meetings become performance sessions, not status updates.
Turn every team meeting into coaching
Process Compliance Tracking
Define required questions once. Goose tracks who asked, who skipped, and what customers said back. Full compliance reports on demand.
Know your process is being followed
Keyword & Phrase Monitoring
Track specific phrases across all calls. See who's mentioning competitors, specific objections, or required disclosures.
Surface patterns instantly
Automated Practice Assignments
Goose identifies gaps and automatically assigns targeted drills. No manager bandwidth required for training prescription.
Improvement is systematic, not random
Squadron Dashboard
Real-time team performance view with behavior-based rankings, streaks, and improvement trends. Leadership without micromanagement.
Visibility without being in every call
The Manager Monday Morning
See Team Leaderboard
Behavior-based rankings
Click Into a Rep
View full performance
Get AI Coaching Brief
Specific talking points
Walk Into 1:1
With real call data
Assign Practice
Based on actual gaps
Data-driven 1:1s. Automatic compliance tracking. AI practice assignments.
Leadership scales without adding headcount.
Know What They Said.
Know What They Missed.
Define required questions and key phrases for every call. Goose automatically scans every transcript and tells you: who asked, who skipped, and what the customer said back.
Set It Once
Define required questions in your Manager Dashboard. Every call gets tracked automatically.
Track Forever
Goose scans every transcript for your required phrases. No manual listening.
Report Instantly
Full compliance reports on demand. See who's following process and who needs coaching.
Real Use Case:
"Did you ask about the Titan Pro satisfaction question on every call?"
Now you don't have to wonder. You know.
Compliance Report
94% Compliance"Did you ask about our financing options?"
RequiredSample Customer Response:
"Yes, I'd like to hear about the 0% financing. What's the timeline on that?"
Call #C-2847 • Jake Sullivan • Feb 22, 2026
Recommended Action:
Assign Tom Chen the "Financing Options" practice scenario to improve compliance.
No more wondering if your team is following process. Define it once. Goose tracks it forever.
Not Just Call Recording.
28 AI Specialists Analyzing Every Call.
Generic tools give you a transcript and a score. Goose runs 28 specialized AI evaluations on every single call — each one trained to catch what matters for sales performance.
Opening & Trust
First Impressions
How they started the call
Trust Builder
Credibility and rapport
Safety Shield
Safety protocols & compliance
Rapport Score
Connection quality
Discovery & Positioning
Question Ninja
Discovery question quality
Active Listener
Listening and acknowledgment
Pain Point Detective
Problem identification
Value Frame
Value articulation
Objection Handling
Price Defender
Price objection handling
Timing Tactician
Urgency objections
Trust Guardian
Trust and credibility concerns
Competitive Edge
Competitor mentions
Presentation & Closing
Features to Benefits
Benefit translation
Social Proof
Testimonials and case studies
Plan Closer
Closing technique quality
Next Step Setter
Clear next actions
Professionalism
Energy Meter
Enthusiasm and energy
Filler Word Finder
Um's, uh's, like's
Pace Controller
Speaking speed
Clarity Checker
Clear communication
Strategic Execution
Script Adherence
Process compliance
Financing Advocate
Payment option presentation
Upsell Spotter
Additional service mentions
Call Control
Conversation leadership
Advanced Analysis
Decision Maker ID
Decision-maker identification
Budget Qualifier
Budget discussion quality
Timeline Tracker
Urgency establishment
Close Probability
Likelihood to close
Sample Call Scorecard
Excellent credibility establishment. Used 3 social proof examples.
Price objection handled but could reframe value better. Practice recommended.
Strong close with clear next steps. Secured commitment effectively.
AI Recommendation:
Assign "Price Objection Handling" practice scenario to improve confidence when discussing value vs. cost. Current success pattern: leads with features instead of ROI.
Generic tools give you a score.
Goose tells you exactly what to fix and how to fix it.
THE COMPLETE SALES CYCLE
One Goose.
The Entire Sales Cycle Covered.
Goose doesn't just analyze conversations. It actively improves them — before, during, and after they happen.
Everything You Need to Scale Sales Performance
Performance Gamification
XP, levels, streaks, and leaderboards based on quality — not vanity metrics. Gamifies behavior that closes deals.
Prep Manager™
AI-powered meeting prep. Surfaces what's working, what's breaking deals, and the top 3 skills to focus on.
Sales Meeting Mode
Meetings become performance sessions, not status updates. Recommended drills for immediate practice.
Leadership Alerts
Visibility without micromanagement. Alerts when performance drops, fatigue signals, escalation when needed.
Field Sales Ready
Phone, video, door knocking, in-home appointments, ride-alongs. If a conversation decides revenue — Goose belongs there.
Per-User AI Memory
Every employee gets a personal AI performance companion that learns how they work, sell, and coach them better over time.
AUTOMATED TRAINING & DRILLS
When Goose Finds a Gap,
It Closes It.
Goose doesn't just identify problems. It automatically assigns targeted training, prescribes specific drills, and tracks improvement. No manager availability required.
VALUE TO THE BUSINESS OWNER
Improvement is systematic — not dependent on manager availability or coaching bandwidth.
Gap Detection
Goose identifies exactly where each rep needs improvement based on real conversation data.
Targeted Drills
Assigns specific practice sessions focused on the exact skills that need work.
Objection Games
Interactive practice for handling price, timing, trust, and competitive objections.
Progress Tracking
Measures improvement over time with clear before-and-after comparisons.
Achievement System
XP, levels, and streaks that reward mastering specific skills and objections.
Instant Feedback
Real-time coaching during practice with actionable recommendations.
Before Goose vs. After Goose
What managing a sales team looks like without performance infrastructure vs. with it.
Without Goose
Hope and guesswork
With Goose
Data and systems
Manager Coaching
Manual ride-alongs when schedules align
Every call analyzed automatically
Feedback Quality
"You need to sound more confident"
"Your Price Defender score is 67 — practice reframing cost as ROI"
Process Compliance
Hoping reps follow the script
Know exactly who asked required questions and what customers said
Training
Generic role-play sessions once a month
AI voice practice on-demand targeting actual gaps
Team Meetings
Random discussion or status updates
AI-generated agenda with top wins, common struggles, recommended drills
Performance Visibility
Manager listens to random calls when time permits
Squadron Dashboard with real-time behavior rankings
New Rep Onboarding
Shadow calls for weeks, hope they pick it up
Practice full conversations with AI before touching real leads
Call Analysis
Subjective manager opinion
28 specialized AI evaluations with specific improvement recommendations
Stop Leaving Performance to Chance
Turn conversations into systematic improvement with performance infrastructure.
HOW IT WORKS
Built Around How You Sell
Not a Generic Script
Goose adapts to your sales process. Just your process — enforced at scale.
Upload Your Process
Upload your sales scripts, SOPs, objection handling frameworks, qualification criteria, and closing steps. Goose adapts to how you sell.
Goose Learns Your Rules
Goose trains reps, guides conversations, scores performance, and reinforces behavior based on your rules. No generic AI. No one-size-fits-all coaching.
Deploy Across Your Team
Roll out to your entire sales organization. Goose scales leadership without adding managers. Every rep gets consistent coaching.
Watch Performance Improve
Teams using behavior-based sales gamification see up to 15–25% performance improvement when coaching and accountability are tied to real conversations.
INTEGRATIONS
Not Just a Data Pull.
A Closed Loop.
CRM data preps your reps → Goose guides them during the call → Goose analyzes after → insights feed back to your Manager Dashboard and your CRM. Every call improves the system.
ServiceTitan
Pull upcoming appointments, customer history, and job notes automatically
Jobber
Sync scheduled visits, client details, and service history in real-time
Housecall Pro
Access customer info, job status, and appointment data before every call
AccuLynx
Integrate roofing jobs, estimates, and homeowner details seamlessly
The Closed Loop: From CRM to Coach
Every call creates a feedback loop that makes your entire system smarter
CRM Preps the Rep
Customer history, job details, and previous interactions pulled automatically
Goose Guides During Call
Live Co-Pilot provides real-time prompts, objection handling, and next-step guidance
Goose Analyzes After
28 specialized AI evaluations score performance and identify coaching opportunities
Insights Feed Back
Call outcomes, scores, and next actions sync back to CRM and Manager Dashboard
Result: Your CRM gets richer with every call. Your managers get actionable insights. Your reps get better every day.
How It Works
Connect Your CRM
One-time OAuth setup — takes 60 seconds
Auto-Sync Data
Goose pulls appointments and prospect info automatically
Prep Your Techs
Reps see everything they need before they knock on the door
Why the Closed Loop Matters
The difference: Most tools just pull data. Goose creates a performance loop that gets stronger with every call.
Plus: Audio Ingestion
Automatic call recording integration. No rep workflow changes. No rip-and-replace.
Set it up once. Goose handles the rest.
See Your Potential Revenue Impact
Enter your team's metrics to see how Goose can transform your sales performance
Your Current Metrics
Adjust to match your team
Based on average 20% improvement with Goose
Additional Annual Revenue
$0
4951% ROI on your Goose investment
Extra Deals Closed Monthly
0 deals
Coaching Hours Saved/Year
0 hrs
Annual Revenue Comparison
Revenue
Revenue Increase
+20%
* Calculations based on industry-average improvements of 15-25% in sales performance with AI-powered coaching solutions. Actual results may vary.
ENTERPRISE & PRIVACY
Built for Enterprise.
Ready for Scrutiny.
Goose is designed with enterprise standards in mind. Transparent AI, complete audit trails, and architecture that passes due diligence.
Explainable AI
No black box scoring. Every recommendation and score comes with clear reasoning your team can understand and trust.
Per-User AI Memory
Goose learns how each rep works, sells, and improves. Every employee gets a personal AI performance companion.
Role-Based Permissions
Control who sees what. Reps see their data, managers see their teams, leadership sees the full picture.
Audit-Safe Logging
Complete audit trails for every interaction. Built for compliance, regulatory review, and accountability.
Consent & Privacy Controls
Configurable consent flows, data retention policies, and privacy controls that meet enterprise requirements.
Standalone & Embedded by Design
Standalone Platform
Complete, independent performance system
- AI voice practice
- Live guidance
- Analysis
- Gamification
- Leadership dashboards
Embedded Intelligence
Integrate into your existing systems
- API-first architecture
- Behavior signals
- Real-time coaching
- XP & scoring
- Automated alerts
Powerful on its own. Exponential when connected.
15-25%
Performance Improvement
When coaching is tied to real conversations
100%
Call Coverage
Every conversation analyzed automatically
0
Additional Managers Needed
Scale coaching without hiring
24/7
Real-Time Guidance
Always available, never interrupted
Goose Doesn't Report on Sales.
It Improves Them.
Goose turns conversations into wins. Stop hoping reps say the right thing. Start making it happen.
PRICING
Simple, Transparent Pricing
Choose the plan that fits your team. All plans include a 14-day free trial.
Starter
Perfect for small teams getting started with AI coaching
- AI Voice Practice Sessions
- Post-Call Analysis
- Basic Performance Scoring
- Team Leaderboards
- Email Support
Professional
For growing teams that need live guidance and deeper insights
- Everything in Starter
- Live Co-Pilot™ Guidance
- Prep Manager™
- Custom Sales Process
- CRM Integrations
- Priority Support
Enterprise
For organizations that need maximum control and customization
- Everything in Professional
- Unlimited Practice Sessions
- Custom AI Training
- Advanced Analytics
- SSO & Security
- Dedicated Success Manager
Need a custom solution?
We offer custom pricing for large organizations with specific requirements. Get in touch to discuss your needs.
Talk to SalesFAQ
Frequently Asked Questions
FINAL THOUGHT
Stop hoping your team
says the right thing.
Start making it inevitable.
Goose doesn't report on performance. It improves it.
Performance Infrastructure for Modern Teams
Trusted by high-performance sales teams